by Lillian James | Sep 20, 2023 | Brand, Corporate Culture, Strategy
The reasons why consumers choose businesses have changed over time. While convenience is still a strong contender, many people are now looking past just the convenience and looking at the brand identity itself to help gauge whether or not they pick them. In order to...
by Lillian James | Apr 21, 2021 | Coaching, Corporate Culture
Have you ever felt so dialed in on a project that time seems to fly by while you’re working on it? In fact, it probably does not even feel like work because you are so passionate about wanting to see that next step get done so you can continue making progress. That...
by Lillian James | Apr 20, 2021 | Coaching, Corporate Culture
The right business partner can help you expand your reach, create awareness around your product or service, and forge into new markets. According to the World Economic Forum, strategic partnerships play a critical role in helping companies drive innovation in our new...
by Lillian James | Apr 20, 2021 | Coaching, Corporate Culture
This time, we will start off by giving you the answer. The reason why you should stop waiting for the perfect time to launch your company is…[drumroll]…because there will never be a perfect time to start it. If you adopt the mindset that everything needs to be...
by Lillian James | Apr 14, 2021 | Coaching, Corporate Culture, Strategy
Sometimes there’s no substitute for rolling up your sleeves and putting in the work. In fact, many music veterans determine how long a new star will be around based on their work ethic. In theatre it’s how much work an actor does to understand their character outside...