Why you need a case study in your life

Why you need a case study in your life

People are craving information at all levels and a case study is one way that your business can give the people what they want! Small businesses and large corporations in varying industries can benefit from a case study and I’m going to tell you why it’s a good investment for your audience.

4 of the best marketing tools for your small business

4 of the best marketing tools for your small business

We’re not talking about your Swingline Optima or the best ergonomic office chair that money can buy. We’re talking about easy-to-use marketing tools that provide you with the resources to be creative, save time, keep organized, and gain insight. Here are 4 of the best marketing tools for your small business that agencies don’t want you to know about! Did I mention that only one of these costs you money?

Why relatability is the first step to great storytelling

Why relatability is the first step to great storytelling

We want concepts that are easy-to-understand. Storytelling is not a “woman thing” and it isn’t solely reserved for lifestyle companies and Instagram influencers. Storytelling is what gives your brand life and allows your followers to be a part of your journey. Storytelling 100% belongs in marketing and it starts with relatability.