by Lillian James | Feb 16, 2023 | Strategy
When you open a physical store, you want to make sure that everyone has the opportunity to browse and see what you have to offer. This means ensuring ramps are accessible outside, isles are spread apart just enough to fit wheelchairs, walkers, or service animals, and...
by Lillian James | Dec 12, 2022 | Strategy
The face of marketing has changed drastically over the years, and as we head into 2023, it is essential to prepare your business for what is to come. Consumers are getting louder about what they want in the businesses they shop from, and with the rise of technology,...
by Lillian James | Apr 28, 2022 | Social Media, Strategy
YouTube has been the largest, most popular video-sharing website for years now. It is the second most visited webpage just behind Google and has launched the careers of thousands of creators, allowing users to monetize the video content they post and build a following...
by Lillian James | Mar 10, 2022 | SEO, Social Media, Strategy
Posting blog content is a great way to engage with your audience, but it can be difficult to drive traffic away from social media posts and to your blogs. In a time when the attention span of the average social media user is relatively short, it might seem like there...
by Lillian James | Feb 28, 2022 | Creative, Social Media, Strategy
The option to post video content has been a feature that most social media platforms have adopted in the last few years. However, with the rise of TikTok, video content is quickly becoming the norm, rather than a simple feature. From reels and stories on Instagram to...
by Lillian James | Jan 24, 2022 | Social Media, Strategy
If you’ve been on the internet in the past ten years, there’s a good chance you’ve interacted with the social media platform Instagram. With its global reach, popularity between multiple age groups, and a multitude of creative ways to showcase your profile; Instagram...
