If you’re investing a lot of time, energy, and money into video production for your business, you might be wondering if it’s really worth it. Here’s the scoop, straight from the stats.
Just like any target audience, your brand must pivot your content strategy to meet the demands of your followers and exceed the expectations of your consumers. Millennials are expected to spend $1.4 trillion on shopping globally this year. So how do you reach them? Here are some statistics that expose how to market to millennials.