by Lillian James | Feb 28, 2022 | Creative, Social Media, Strategy
The option to post video content has been a feature that most social media platforms have adopted in the last few years. However, with the rise of TikTok, video content is quickly becoming the norm, rather than a simple feature. From reels and stories on Instagram to...
by Lillian James | Jan 24, 2022 | Social Media, Strategy
If you’ve been on the internet in the past ten years, there’s a good chance you’ve interacted with the social media platform Instagram. With its global reach, popularity between multiple age groups, and a multitude of creative ways to showcase your profile; Instagram...
by Lillian James | Dec 14, 2021 | Promotion, SEO, Strategy
“How do I get more people visiting my website?” It’s a question we get often from business leaders. Since many of the solutions require planning and consistent effort, we wanted to address this in our end-of-year article. As with anything in life, real results require...
by Lillian James | Apr 14, 2021 | Coaching, Corporate Culture, Strategy
Sometimes there’s no substitute for rolling up your sleeves and putting in the work. In fact, many music veterans determine how long a new star will be around based on their work ethic. In theatre it’s how much work an actor does to understand their character outside...
by Lillian James | Feb 16, 2021 | Promotion, SEO, Strategy
It’s tempting to feel like online reviews were created for the sole purpose of being a thorn in the side of new and developing brands. Well, we’re sad (or happy?) to say that this couldn’t be further from the truth, even in today’s world. Now we know what you’re...
by Lillian James | Jan 5, 2021 | Brand, Promotion, Strategy
Whew! Just when we thought we might not make it, 2021 has appeared out of nowhere to save the day like Wonder Woman, Captain Marvel, or any other surprise character appearances in a superhero movie battle scene. The good part is that 2020 is over, the bad part is that...
