by Lillian James | Aug 28, 2023 | Creative, Podcasting, Promotion, Social Media
Getting behind the camera for your business is inevitable in this day and age. To help humanize, raise awareness, and build credibility, speaking for your business in the form of a video can be the easiest answer. However, there are right and wrong ways to take a...
by Lillian James | Aug 21, 2023 | Brand, Promotion, Social Media
The digital world has made it increasingly easier for us to connect with our consumers, hear their thoughts, and increase sales like never before. But it can get even better. Live streaming has taken the world by storm in the last few years, and as it is doable on...
by Lillian James | Aug 14, 2023 | Brand, Promotion, Social Media, Strategy
Branding yourself has gone far beyond the simple firm handshake and business cards. People are no longer just meeting you in person, you must have a way to continue your passionate take on yourself and your industry online. Making yourself memorable, trustworthy, and...
by Lillian James | Aug 7, 2023 | Strategy
I think we have all heard of ChatGPT by now. It is in the news and our social media feeds, but that doesn’t mean that any of us know what it really is. People scream out that it is AI and it’s taking over the world, but is that accurate? Probably not – technology...
by Lillian James | Jul 31, 2023 | SEO
The term SEO, search engine optimization, has been around since 1997, six years after the first website was created. After 26 years, we are still hearing the phrase SEO being used whenever digital marketing is brought up, but it can be easy to think that after all...