by Lillian James | Nov 1, 2024 | Brand
When you think of rebranding, what do you think of? Do you think of when Dunkin Donuts changed its name to Dunkin’? Do you think of when Facebook changed its name to Meta? Do you think of when LEGO expanded its reach to adults? Do you think of when...
by Lillian James | Jun 18, 2024 | Millennials, Social Media, Strategy
Social media is the best way to connect with your ideal audience, but there are a few steps to take before hopping onto every platform you see. Different generations appreciate and resonate with different social media platforms. Each generation has its own views on...
by Lillian James | Feb 20, 2024 | Personal Branding
A personal brand sets people apart from their competitors and helps them grow credibility and trust with their audiences. It has become an essential part of the careers of entrepreneurs, coaches, consultants, recruiters, and business owners. With so many benefits from...
by Lillian James | Oct 19, 2023 | Promotion, Strategy
It is no secret that email marketing is incredibly effective in keeping your consumers engaged and informed. Whether you send out an email once a week or once a month, you want that email to be packed with only the best information to keep yourself and your business...
by Lillian James | Oct 12, 2023 | Personal Branding, Strategy
Thought leadership has taken the marketing industry by storm and has quickly become one of the most successful ways to get your name out there, grow your network, and get customers to trust you. If you are searching for methods to get in front of your audience in an...
