by Lillian James | Oct 9, 2023 | Social Media
In the past months, those of us who use Twitter could not find that light blue bird icon anywhere on our phones. The switch to X was quick and caused many of us to be confused about what was to come from the “new” social media platform. With Elon Musk’s choice to...
by Lillian James | Oct 2, 2023 | Personal Branding
Your personal image on social media is everything these days. Whether you like it or not, people will look you up, do some snooping, and question your credibility. Wouldn’t you want to be ahead of the game? No matter your industry, a personal brand can be your answer...
by Lillian James | Sep 20, 2023 | Brand, Corporate Culture, Strategy
The reasons why consumers choose businesses have changed over time. While convenience is still a strong contender, many people are now looking past just the convenience and looking at the brand identity itself to help gauge whether or not they pick them. In order to...
by Lillian James | Sep 15, 2023 | Podcasting
Podcasts have joined the game of digital marketing. Many businesses have taken up podcasting as another form of marketing and awareness for their companies, and it has shown to be an amazing way to better connect with current consumers while also fostering a...
by Lillian James | Sep 4, 2023 | Brand
Figuring out your brand identity should not simply be another thing to check off the list when developing your business. Your business’ brand identity is more than unified colors and fonts; it is integral to the experience your customers go through when interacting...
